Have you ever visited a website that looks like something fresh out of the 90s? It’s really not a good look – like that skirt-over-trousers style that many of us went for way back when.
This issue isn’t only about the aesthetic though. Outdated, poorly designed websites make potential customers worried about cyber security and the legitimacy of your business.
Our website designers can create or update your website in no time. They can make them look fantastic, work safely and seamlessly and really show off the quality of your business.
An attractive, well-designed and easy-to-use website is an absolute necessity when it comes to running an effective business. Without this, you’re going to be missing so many opportunities to bring in new clients, it’s going to be harder to retain old ones and you’re not going to be able to get your voice out there.
If you want to forego social media, not having a decent website will just put you at an even greater disadvantage.
No stress, we’re here to sort it. Whether you need something totally new creating, your old site updating or just some web management, leave it to us.
Custom Website Coding
Most websites are built around a basic template. Whilst this can work well enough, it is far from ideal. It’s restrictive and means there are a number of features that will be simply inaccessible to you. Instead of this standardised, out-of-the-box style, we create bespoke websites.
This means that your site will be fully customised, which vastly increases the scope of what is available to you. It’s amazing what you can accomplish with in-house Web Developers.
As well as this, it means we can get rid of a load of the unnecessary junk that comes with prepackaged options, resulting in a website that will run more smoothly. We’ll talk about this a bit more in the forthcoming Website Optimisation section, and cover why this is hugely important.
Website Hosting and Domain Services
If you’re not au fait with website development, this is where things become a bit more complicated (speaking from experience). Fortunately we have an exceptional team here who have broken down the tricky stuff, and provided us laypeople with an analogy that’ll be a bit easier to wrap our heads around.
To get your website online, it needs to be ‘hosted’ – this is effectively where your website lives.
If the website is your car, website hosting is your parking space. You need somewhere to put it! Without this, you’re just floating around in the ether or cruising around town aimlessly.
We sort this all out for you, so you don’t have to worry about it.
Your domain is your website address. Much like a physical address, it details how your ‘parking space’ (website) can be found. It’s important to have a clear domain name that matches your business and makes it discoverable to current and potential consumers.
These domain names need to be purchased – you can do this for yourself, or we can do it for you.
Almost all internet users will have experienced trying to access a website and the site being down. Facebook going down for just six hours saw a reported loss of between 79 and 100 million dollars, with simultaneous huge share price crashes!
Whilst other websites would not see such colossal damages in real terms, your site going down can incur substantial losses, proportional to your profits.
Hiring Truly Content means that we are here to support you should your website go down. We can have you up and running, attracting more business in no time!
Our maintenance packages are also designed to keep on top of your cyber security. With this type of crime on the rise, it is important to ensure that you keep yourself and your clients safe.
In order to keep you protected, your website hosts will be constantly updating their systems. This is great news for security, but means that you need to make sure that your website remains up to speed with these developments.
Let’s revisit that car analogy.
If you want to keep your car running smoothly, you are going to need to maintain it properly, we’ll cover that. We’ll keep you safely ‘on the road,’ so to speak.
Finally, to keep your SEO up there, we are probably going to have to keep tweaking your site. Getting online and established on search engines isn’t a static process, it’s ever-changing and needs to be kept current.
We’ve got your car up and running, you’ve got a great parking spot and you’re flying through your MOTs due to the dedicated maintenance. With things running so smoothly, it’s time for a little extra tuning up.
Did you know that 40% of visitors will abandon your site if it doesn’t load within three seconds?! JUST THREE SECONDS!
Having an incredible website is barely worth it if its speed is rubbish.
This will generally be a matter of coding and our in-house web developers work to make sure that your site runs as fast as possible. This is where our custom website coding really shines. Getting rid of all the cumbersome, unhelpful aspects of web development will result in the highest speeds.
Finally, you want to make sure that your website translates from computers to phones seamlessly. There are now significantly more searches made on mobiles than on desktops. Again, we’ll sort it.
Keep your business relevant, up to date and easily accessible with Truly Content.